DMA 24

Ion To Rechristen WQEX As WINP

The new calls for what’s now WQEX Pittsburgh are just part of Ion’s effort to transform the ShopNBC affiliate to its own network O&O with Qubo and Ion Life on subchannels.

DMA 23

Ion Buying WQEX Pittsburgh For $3 Million

The seller is noncommercial WQED, which has been trying to spin off the station since the mid-1990s. More than a decade ago, Ion, as Paxson Communications, had tried to acquire the station, but that deal ran into opposition from public TV advocates.