The broadcaster will oversee WSMH (Fox), WEYI (NBC) and WBSF (CW) in DMA 74.
WJRT, WNEM, WSMH, WEYI and WBSF are now broadcasting with ATSC 3.0 technology.
The media sales veteran will oversee Fox affiliate WSMH as well as WEYI (NBC) and WBSF (CW) for which Sinclair provides services.
The group broadcaster moves Jennifer Rieffer from VP-GM of WDKY Lexington, Ky., to oversee its WSMH (Fox) as well as the joint sales operations of WEYI (NBC) and WBSF (CW).
John Hummel is tapped to run the Raleigh, N.C., duopoly of WLFL-WRDC. He’s succeeded at WSMH Flint, Mich., by Chad Conklin.