The FCC’s Video Division yesterday issued a Notice of Apparent Liability to WUTB Baltimore for airing a commercial for a Hot Wheels product in eight showings of the program Team Hot Wheels. The commission has, for almost 30 years, had a policy against what they term “program-length commercials” — programs that feature characters who are also featured in a commercial that runs during the program.
Deerfield LLC is buying WUTB from Fox, but has made a deal that will let Sinclair operate the MNT affiliate through joint sales and shared services agreements.Sinclair already runs Fox affiliate WBFF and CW affiliate WNUV.
Citizens for Responsibility and Ethics says the British phone-hacking scandel shows that the News Corp. subsidiary “lacks the requisite character to hold broadcast licenses here in the United States.’ The stations involved are WTTG-WDCA Washington and WUTB Baltimore.’
The new network targeted to African-American audiences will appear on a subchannel of Fox’s MNT affiliate.
Bonnie McCausey has been named Creative Services Director for Fox-owned MNT affiliate WUTB Baltimore (DMA 27). She will be responsible for overseeing all promotional needs of the station, effective immediately. […]