WWL in New Orleans used its 65th anniversary to take stock of itself. “In this business, at certain points, you have to make certain that you are still hitting the mark that needs to be hit,” says Tod Smith, WWL’s general manager.
Collaborating journalists at eight Tegna stations across the country took a deeper look at gun violence to reclaim a signal out of crime reporting’s usual noise. The result, 7 Days, 1,000 Shootings, charts a path to more impactful local journalism on the epidemic.
One of the station’s executive producer is tapped to oversee news at Tegna’s CBS affiliate in New Orleans.
With its colorful festivals, two major pro sports teams and lots of crime and corruption, New Orleans feels like a larger market than No. 50 to the newsgatherers toiling in the region. There’s never a shortage of big-time happenings.
Ben Bates has been promoted to marketing director at WWL, Tegna’s CBS affiliate in New Orleans. Prior to WWL, Bates worked in creative services and marketing at stations in Denver, Albuquerque, N.M., and Tegna’s WXIA in Atlanta.
WWL, Tegna’s CBS affiliate in New Orleans, is bringing back its unique, non-traditional sales campaign, Louisiana Made, Louisiana Proud. Over the years, the Louisiana Made, Louisiana Proud campaign featured more than 450 local commercials in almost every category imaginable.
WWL’s investigation exposing corruption in a New Orleans city agency triggered a raid by the FBI to seize records just hours later. The three-part investigation, Hidden Dangers, reveals how months of painstaking, dogged detective work uncovered a practice literally ready to explode. And linear TV news viewers tuned in at the appointed time to watch.
Hurricane Ida roared into Louisiana on Aug. 16, knocking out power to all of New Orleans. During the storm’s approach, landfall and immediate aftermath, WWL, Tegna’s CBS affiliate there, measured more than 15 million video plays on its YouTube channel alone.
Tegna Inc’s. Vault Studios, creators of true crime podcast Bardstown, are back with a new unsolved mystery in season two of the series, titled Beyond Bardstown: Lacombe. In the new season, […]
What drives social media engagement in New Orleans? WWL-TV says weather — and sometimes gumbo, of course. WWL has just over 3.3 million actions on social, 25% of the total engagement generated in the market, with more than 13.6 million social actions. WWL also was first in actions per post with 259.
Sing Like a Star will air in 33 Tegna markets and be hosted by Arthel Neville. It will be produced out of WWL New Orleans and premieres Sept. 16.