Christine Cruz has joined Hearst-owned NBC affiliate WXII Winston-Salem, N.C., as an anchor. She joins co-anchor Talitha Vickers and meteorologist Michelle Kennedy for the 4 p.m. newscast and co-anchor Kenny Beck and chief meteorologist Lanie Pope for the 10 p.m. newscast on co-owned The Triad CW. Cruz, a 24-year veteran journalist, comes to WXII from […]
Brightline, a manufacturer of energy efficient lighting systems, says Hearst-owned NBC affiliate WXII Greensboro/Winston-Salem/High Point, N.C. (DMA 49), used almost 40 Brightline L1.2 and L1.4 LED SeriesONE studio light fixtures to light its new set, which debuted in early August. The new scenic environment, designed by Devlin Design Group, was the first complete overhaul of the WXII news […]
She returns to Hearst’s NBC affiliate in North Carolina where she earlier served as news director. She succeeds Hank Price, who is moving to Hearst’s newly acquired Birmingham, Ala., NBC affiliate, WVTM, as president and general manager.
The North Carolina NBC affiliate will be featured on the syndicated talk show on May 23 for its efforts to help area residents lose weight and adopt a healthier lifestyle.
Greensboro, N.C., flips the usual online media script with the daily newspaper, the News & Record, trailing the market’s three TV news sites. The newspaper is moving aggressively to make up ground, though, releasing a suite of new mobile apps and planning a site redesign for later this year.