Per-transaction fees and resistance by walled gardens are hampering the development of tools to streamline the complicated world of buying and selling spot TV advertising.
TVN FOCUS ON ADVERTISING Premium
Growing Fees Slow Spot Automation Growth
Thanks for reading TVNewsCheck.
This story is for Premium Members.
Please log in to access it.
Don't have an account? Sign up for one below.
For full access to the best of TVNewsCheck's enterprise reporting, analysis and data, join TVN Plus.
Already a Free TVN Member? Please: Log In / Click Member Home / Click Manage Membership to Upgrade to TVN Plus.
