Katz Television Names Joni Sinelli Sales EVP

Joni Sinelli

Katz Television Group today appointed media industry veteran Joni Sinelli executive vice president, director of sales overseeing the Midwest region, effective immediately. Sinelli will be based in Detroit and will report to Craig Broitman, COO of Katz Television Group.

In her new role, Sinelli will oversee the Katz offices in Chicago, Minneapolis and Detroit. Katz says this newly created position is dedicated to “increasing day-to-day business effectiveness and service.” Sinelli will also continue to spearhead Katz’s advocacy efforts for local TV in the Midwest region.

Sinelli is a 23-year veteran of the Katz team and has worked in several different roles, including SVP, director of sales; sales manager; and account executive.

Prior to Katz, Sinelli worked at Adam Outdoor Advertising, and was a media buyer at the former J. Walter Thompson (now GTB) in Detroit. As a member of the Detroit advertising community for more than 25 years, Sinelli has extensive knowledge and relationships in the automotive category from a buying and selling perspective and serves as an advocate for the sector.

Sinelli is a member of the TVB, TVB Auto Task Force, NAB, Adcraft Advertising Club of Detroit, ANA, Automotive News: Leading Women Network and 313 Digital.

“We’re thrilled to have someone with Joni’s extensive industry background leading our Midwest teams. Her media and agency experience, as well as knowledge in the auto sector will drive strategies that lead to growth for our station partners and their advertisers,” said Leo MacCourtney, president of Katz Television Group.