A new BIA/Kelsey study says that enhancing station ratings with third-party “Big Data” about viewers’ buying interests “adds substantially to the local TV value proposition” by permitting targeted advertising that would mean local TV broadcasters could become “more competitive with digital pure-play platforms and would see greater revenue growth in better monetizing their broadcast audiences.”
The new agreement deal will bring CBS-owned TV stations, Showtime, the CW and Pop to the DirecTV Now streaming service. Financial terms of the pact were not disclosed.
It is not exactly a secret that Dish Network has all but given up on its DBS service, choosing instead to concentrate on Sling TV while trying to squeeze out every last penny of profit from the satellite TV business. But the company’s income was way down in the second quarter, even taking into account the $280 million fine in the telemarketing case the company booked in the quarter. And all other key financial indicators declined in the quarter, except for slightly better churn.
There are rumblings at the highest executive levels that AT&T’s top executives are considering divesting some Time Warner assets — including news organization CNN and celebrity gossip site TMZ — after they merge.
The Washington Post’s director of video and senior editor will highlight a conference gathering news, technology and digital executives to discuss the newspaper’s aggressive video strategy and role as a multiplatform news competitor.
Sports broadcasting is the latest industry to catch Amazon’s eye, but its interest will only turn into intent once it knows whether the likes of tennis and American football can give its video service an edge in its tussle with Netflix. It’s why the e-commerce giant has pursued sports streaming rights in recent months, particularly those with international appeal such as rugby, golf and tennis. These sports could drive Prime subscriptions and viewing in a market where it is still behind Netflix.
A growing number of U.S. cable operators are forming alliances with Netflix, a shift that is helping the streaming pioneer add customers as its largest single market matures. “We’re now looking at proposals for including Netflix in some services and beginning to learn the bundling part of the business,” Netflix CEO Reed Hastings says.
U.S. ad tech company Tremor Video is selling its “demand-side platform” to Israel-based mobile advertising firm Taptica for an enterprise value of $50 million continuing a raft of consolidation in a sector facing stiff online competition from Google and Facebook.
As Charlie Ergen drags his feet in finding a deal for Dish Network Corp., it’s becoming clear that Sling TV especially deserves a new home sooner rather than later. Sling is Dish’s live TV streaming service that starts at $20 a month and offers networks from HGTV and ESPN to CNN and Lifetime — a chubbier skinny bundle, if you will. Its name is also appropriate given that Sling is helping support Dish’s wounded satellite-TV business, as cord cutting accelerates across the industry.
An email purported to be from the hacker or hackers behind the HBO breach is making a fresh wave of threats against the network. While the sender of the email appeared to use a pseudonym, the sender offered evidence of hacked materials to buttress the claim.
Brown Sugar, the new subscription-video-on-demand service from Bounce, is now available on the Roku platform. Roku customers can now watch Brown Sugar’s library of iconic black movies, all un-edited and commercial-free as they were originally seen in theaters. Roku customers can purchase a subscription directly on their Roku device, which will also enable them to access the service at BrownSugar.com and on other Brown […]
Like its fellow mega-platforms Twitter and Facebook, YouTube is an enormous engine of cultural production and a host for wildly diverse communities. But like the much smaller Tumblr (which has long been dominated by lively and combative left-wing politics) or 4chan (which has become a virulent and effective hard-right meme factory) YouTube is host to just one dominant native political community: the YouTube right.
Is the growing adoption of artificial intelligence products by digital publishers a much-needed lifeline for a struggling industry, or the next deadly threat to its survival? Some worry that AI will eventually “take over” journalism, replacing skilled humans with soulless, data-scraping machines. But these three industry leaders are showing how innovative implementation of AI can free newsroom resources to focus on the vital journalistic tasks — like reporting and editing — that humans do best.
The company said it has created a software algorithm to flag stories that may be suspicious and send them to third-party fact checkers. If the fact-checkers review the post and write a story debunking it or giving context, that post may appear below the original content on Facebook’s news feed, according to a company blog post.
The agreement with TEN: The Enthusiast Network will combine: linear network Velocity, MotorTrend.com, the Motor Trend YouTube channel, Motor Trend’s OnDemand OTT service and TEN’s complete portfolio of automotive digital, social, live events and original content.
Tonia O’Connor, Univision’s newly appointed CRO, says some of the former Gawker verticals, now called Gizmodo Media, will get shows on Fusion TV. “What we’re really focused on is the magic that can happen when you take digital audiences and convert them to television,” she says. Vice, BuzzFeed and Vox Media are pushing into TV. And even audio startup Gimlet is adapting some of its shows for the small screen.
In the fall of 2014, CBS launched CBSN, a 24-hour streaming news channel available for free online and across all manner of smartphones, tablets and connected TV screens. Nearly three years in, CBSN is profitable. Going forward, the plan is to “take some of the success and reinvest it” into the business, according to Christy Tanner, SVP-GM of CBS News Digital for CBS Interactive. This includes putting money and resources toward new content, distribution partnerships and editorial products, which will often involve working in tandem with other departments in the broader CBS portfolio — a testament to how much CBS higher-ups value CBSN.
Four months after more than 250 brands pulled their advertising from YouTube because ads were appearing next to extremist content, the site’s top-spending marketers are running video ads again, according to new research from ad-sales software firm MediaRadar.
NBC News recently began production on Stay Tuned, a twice-daily newscast produced exclusively for users of the social media platform Snapchat. Young anchors Gadi Schwartz and Savannah Sellers tape their two-to-three minute programs in the Rockefeller Center studio belonging to the company where such innovations as color TV were developed. But making a newscast designed for a vertical screen of a mobile device did not require a technological breakthrough.
Two years ago, Comcast announced it would launch a live streaming service called Stream TV that would include your local network affiliates, and HBO, for just $15 a month. However, since that ballyhooed announcement, the cable operator has launched Stream in just two markets — Chicago and Boston. But now, Comcast says, Stream will finally go nationwide later this year, although it will carry the name, Xfinity Instant TV.
YouTube, on an aggressive push to expand its footprint in online video, is said to be offering publishers more control over their own ad inventory in order to win their business. The site is offering major publishers who choose its backend video player the ability to control ad sales both on their sites and on YouTube, according to people familiar with the new offering. Additionally, YouTube is offering the player and its services for free, they said.
CBS Corp. and Imagine TV Studios have partnered on a new, four-year first-look and co-financing deal for scripted and unscripted television and long-form digital programming. Under the terms of the deal, Imagine will partner with CBS to produce programming for CBS TV, CBS All Access and Showtime. CBS’s platforms will get a first look at new Imagine series, with CBS’s studio arm, CBS Television Studios, serving as production partner and worldwide distributor for any shows produced under the deal. Imagine will retain distribution rights in certain Asian territories