WKMG, Graham Media’s CBS affiliate in Orlando, Fla., changed its traditional weekday 5:30 p.m. newscast entirely to feature original digital content. On the first day, the program doubled its audience
WXIX in Cincinnati has some new promos for its morning news that are upbeat and entertaining enough to watch over and over. What if watching the morning news helped you have a perfect day?
WDIV, Graham Media’s NBC affiliate in Detroit, saw that a story on its website about an upcoming bridge opening got tremendous engagement. The station doubled down and sent a crew of three people four hours away to make it a promotable event for its broadcast viewers.
KSHB 41’s community project Gift of Sole raised $100,800 to help buy shoes for over 1,300 children and teens in the Kansas City metro area. Following a week-long donation drive at www.kshb.com, and a first-time in-person gala with hundreds of people in attendance, the money raised for Gift of Sole doubled in 2022, compared to 2021.
Ben Bates has been promoted to marketing director at WWL, Tegna’s CBS affiliate in New Orleans. Prior to WWL, Bates worked in creative services and marketing at stations in Denver, Albuquerque, N.M., and Tegna’s WXIA in Atlanta.
Veteran marketing and creative executive Drew Fowler has been named marketing director for Nexstar Media’s Indianapolis businesses: WXIN (Fox 59), WTTV (CBS 4) and their respective websites.
WDJT Milwaukee’s “Don’t Watch Us” news promo calls out the excess of crime coverage in the market and says that’s not us. “Telling someone not to watch your TV station is going to capture their attention,” says Thomas Wegmann, WDJT’s creative services director. And it’s working.
Our America: Lowballed was triggered by the story of how one Black family “whitewashed” their home — stripped it of family photos, artwork, even toiletries — and had a White friend stand in during an appraisal. The appraised value of their home jumped nearly $500,000 from the previous one.
New jobs posted to TVNewsCheck’s Media Job Center include openings for two local sales managers, an assistant news director, a multi-media consultant, a creative services producer, a creative services editor, a maintenance support engineer and a building and grounds maintenance person.
WZMQ, Lilly Broadcasting’s new CBS affiliate in Marquette, Mich., spent almost a year turning a 150-year-old building into a 21st century television studio. On Oct. 3, the station started airing nightly newscasts at 6 and 11. “We had to build this whole thing from the ground up,” says Brian Trauring, the EVP at Lilly.
Brad Panovich, WCNC Charlotte’s chief meteorologist, has had a passion for weather since he was 6 years old. The station found the perfect actor to play Brad as a youngster in a new promo — Panovich’s son Kyler.
Nexstar put news operations of two of its stations together at one location in the nation’s capital and branded it as DC News Now. Now, 100 days into the expansion, it has begun a branding campaign that outlines the central points of its news coverage philosophy.
New jobs posted to TVNewsCheck’s Media Job Center include openings for a director general of the largest broadcasting organization in Canada, United States and Mexico, a corporate opening for a director of news management recruitment and station openings in engineering, IT, meteorology, digital and news.
Ginger Zee, chief meteorologist for ABC News, provided her millions of social media followers with behind-the-scenes updates before and during Hurricane Ian as well as live reports on ABC World News Tonight and Good Morning America.
New jobs posted to TVNewsCheck’s Media Job Center include openings for a news anchor, a news director and a senior broadcast operations hub engineer.
Last Friday, Sept. 30, the CBS affiliate in Atlanta owned by Gray went on the air branded as “Atlanta News First,” changing its call letters from WGCL to WANF. But living that brand has been going on since Gray took over the station in December 2021.
New jobs posted to TVNewsCheck’s Media Job Center include management and staff openings in operations and engineering, IT, digital, news, sales and maintenance support for stations owned by CBS and Nexstar in desirable locations.
Erik Candiani has been named director of brand strategy & management for KCBS and KCAL, the CBS Los Angeles duopoly. He will be responsible for helping to build and manage a clear brand strategy for the Los Angeles properties.