Estrella Media Signs Distribution Agreement With FuboTV
Hispanic media company Estrella Media said today that it has entered into a distribution agreement with live TV streaming platform fuboTV.
Estrella Media’s live national EstrellaTV channel, as well as its flagship television station in Los Angeles, KRCA, are now available to fuboTV’s subscribers on its Latino package in the U.S. This deal marks one of Estrella Media’s first major virtual MVPD distribution agreements in the United States, paving the way for the multiplatform media company’s continued expansion into live streaming.
“Partnering with fuboTV is a great opportunity to continue expanding EstrellaTV’s distribution channels outside of traditional cable and broadcasting. fuboTV will make our network and local KRCA-62 Los Angeles station available to their growing number of subscribers across the U.S. and increase our footprint in the live streaming universe,” said Peter Markham, CEO, Estrella Media. “We are truly excited about cord-cutting services like fuboTV and look forward to reaching our fans on more devices and new platforms in the near future.”
Launched in 2009, EstrellaTV has grown to 11 owned and operated stations and 35 broadcast affiliates with a catalog of more than 7,500 hours of programming that is distributed by the company worldwide. The network also has national carriage agreements with major cable and satellite operators. The network offers an aggregation of Spanish-language programming, including national and local news shows, sports, entertainment, talk, reality, drama, and comedy primarily produced in its Estrella Studios in Burbank, Calif.