MundoNow Hires Digital Media Producer/On-Air Talent Dafnne Wejebe

Dafnne Wejebe

MundoNow, a U.S. bilingual and bicultural digital media platform, today appointed Dafnne Wejebe director of audio content. She will anchor the lineup for the recently launched Óyenos Audio podcast network with her new show, Codice Criptico.

MundoNow says the podcast “will deliver premium bilingual content that engages the listener to help Wejebe explore and solve all the mysteries of the world, including conspiracy theories, UFO’s, past lives, life after death, paranormal, spiritual, numerology, and more.”

Wejebe and the Codice Family will also produce a weekly episode, #TestomonialesCodice, where she interacts with her audience as they share their own personal spiritual and paranormal experiences.

Wejebe’s appointment is part of MundoNow’s content overhaul (recently rebranded from Mundo Hispanico) to serve the rapidly growing U.S. Latino population that identifies as either bilingual, bicultural or English-language preferred, and is seeking more sophisticated, culturally-focused content. She joins Stephen Hobbs, chief audio officer, and Andrew Polsky, chief revenue officer, two digital media industry veterans who recently moved to MundoNow from Univision and Adsmovil, respectively.

MundoNow says the number of U.S. Hispanics that listen to podcasts is nearly 5 million monthly, “and that number is not only growing, but growing faster than that of non-Hispanic listeners.” MundoNow is expanding its new Latino podcast network Óyenos Audio, which delivers premium bilingual programming that “aligns with the content expectations from an increasingly savvy Hispanic audience in the United States.”

BRAND CONNECTIONS

“We are very excited to welcome Dafnne Wejebe to the MundoNow team,” said MundoNow CEO Rene Alegria. “Her talent, industry experience and strong connection to her audience will accelerate our strategy to build a diverse offering of smart, highly sophisticated podcasts aimed at our bilingual audience. As an established and engaging producer and on-air host, her new show Codice Criptico, will serve as a platform for delivering unmatched content. She joins a group of respected digital media industry veterans who recently joined MundoNow to advance our unique approach to serving our audience and participate in the tremendous growth potential across our platform.”

Mexican-born Wejebe boasts more than a decade of media experience, most recently as senior podcast producer and on-air talent at Univision, where she created, produced, hosted and post-produced Univision’s No. 1 show, Enigmas sin Resolver. She began her career at age 18 when she was chosen to be part of Poder Joven Radio, where she produced and hosted different radio shows for radio stations in Merida, Mexico. Her experience spans across many channels, ranging from radio to print to podcasting and includes roles as a host, journalist and producer at multiple companies, including the biggest Hispanic radio chain, “Los 40 Principales”, the Natural Resources Defense Council, In South Magazine, Dolce Magazine and others.

Wejebe has also produced shows in partnership with Warner Brothers as well as for personalities including Nigel Barker, Ambra Gutierrez, La Bronca, Dr. Cesar Lozano and the first podcast Premio Lo Nuestro awards show.

In addition to hosting her own show, Wejebe will direct all of MundoNow’s audio initiatives and productions, including talent partnerships with other content creators.


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