NATPE To Embrace Global Role Of MVPDs

A new initiative kicks off with a NATPE V-Fronts session Dec. 15 and will continue throughout 2021 including NATPE Virtual Miami in January. The association will also form an MVPD committee led by industry executives.

NATPE, taking into account the integral role MVPD’s play in the global content distribution ecosystem, is launching a broad new initiative to embrace this industry sector that will continue throughout 2021 and beyond. In addition to forming a soon to be named MVPD committee and conducting special MVPD-focused keynotes and sessions during the NATPE Virtual Miami conference in January (19-21), there is a kickoff event planned for Dec. 15.

Content Distribution on a Global Scale: MVPD’s and the Worldwide Content Market will take a deep dive to explore where the industry’s global MVPD content sector is going, during the next NATPE V-Front presentation. Hosted by TV5Monde USA, the free, one-hour (1 p.m. ET/10 a.m. PT) virtual event on Dec. 15 will address this topic and more. Registration for this event can be accessed here.

Moderated by Horowitz Research President and longtime MVPD observer Howard Horowitz, the session will feature comments and insights from Verizon Consumer Group Chief Content Officer Erin McPherson, Liberty Latin America VP Chief Programming Officer Stephane David and Virgin Media, Liberty Global Head of Programming David Bouchier.

NATPE CEO-President JP Bommel said: “Our goal at NATPE is to continue to advance the content conversation. While evolving rapidly, the relationship between content producers, rights-holders, and networks with MVPD buyers is more important today than ever. MVPDs remain a key conduit for delivering content to homes and screens everywhere.”

Patrice Courtaban, chair of the NATPE MVPD committee and COO of TV5 Monde USA, said: “TV5Monde is pleased to support NATPE in launching this new MVPD initiate and hosting this exciting first event. With the executives in charge of content acquisition for three global MVPD’s Erin, Stephanie and David fielding Howard’s probing questions, I anticipate a very lively and informative discussion that provides a wide range of strategic insights.”

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