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Google and Meta, known together in the ad industry as the “duopoly,” are expected to bring in less than half of all U.S. digital advertising this year for the first time since 2014. The duo’s ad dominance has for years made both companies the target of antitrust investigations and lawsuits. While they still tower over digital rivals, their momentum is starting to slow as competition moves in.
This article was originally posted on axios.com
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