BEGIN:VCALENDAR VERSION:2.0 PRODID:-//TV News Check - ECPv6.3.3.1//NONSGML v1.0//EN CALSCALE:GREGORIAN METHOD:PUBLISH X-WR-CALNAME:TV News Check X-ORIGINAL-URL:https://tvnewscheck.com X-WR-CALDESC:Events for TV News Check REFRESH-INTERVAL;VALUE=DURATION:PT1H X-Robots-Tag:noindex X-PUBLISHED-TTL:PT1H BEGIN:VTIMEZONE TZID:America/New_York BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20210314T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20211107T060000 END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=America/New_York:20210127T080000 DTEND;TZID=America/New_York:20210127T170000 DTSTAMP:20240329T102653 CREATED:20210127T145104Z LAST-MODIFIED:20210127T145104Z UID:258592-1611734400-1611766800@tvnewscheck.com SUMMARY:Addressability & Local TV Advertising DESCRIPTION:TV station groups have been introducing addressability as an option for national\, regional and local advertisers. How do these pioneering projects compare with those offered by broadcast and cable networks? What technologies are assisting broadcasters and how well are they performing? URL:https://tvnewscheck.com/event/addressability-local-tv-advertising/ LOCATION:Zoom Webinar CATEGORIES:Webinar END:VEVENT END:VCALENDAR