DMA 7: HOUSTON

David Arkin To Lead Digital At KPRC Houston

Graham Media’s NBC affiliate KPRC Houston (DMA 7) has appointed David Arkin  its new director of digital and enterprise content. In this newly revamped role previously known as digital executive producer, Arkin will lead the digital team in the newsroom and be responsible for all other digital efforts and strategies including Houston Life, station promotions and sales.

“We are pleased to have landed David Arkin in this new role. He is a proven leader in audience development and innovative digital strategies, bringing more than 20 years of experience leading newsrooms and developing high-quality digital journalism,” says Jerry Martin, KPRC VP-GM.

Most recently, Arkin lead the launch of Rover, a news start-up in Nashville. The product focused on providing content readers could use to navigate the growing metropolitan area by delivering both a daily online dose of local news while providing a deeper dive in a monthly print edition.

Prior to that, he developed a content consulting business for the Local Media Association and created content partnerships with the Texas Tribune and NextDoor as chief content officer at Community Impact Newspaper.

He spent nearly 10 years at GateHouse Media. As SVP for content, he launched the company’s design and product center in Austin, Texas, which employed more than 200 people and provided print and digital services for internal and external clients across the country.

In 2016, Arkin was named the Digital News Innovator of the Year by the Local Media Association before joining their organization. He has led newsrooms to national journalism awards and has served on boards for local media associations including the Associated Press Media Editors and Freedom of Information Foundation of Texas.

BRAND CONNECTIONS

Arkin will start in his role at KPRC later this month.


Comments (0)

Leave a Reply