Tribune Broadcasting Elevates Jason Ball
Tribune Broadcasting on Tuesday elevated Jason Ball to vice president of content development. Ball, who is currently VP-news director at its KTLA Los Angeles, will retain oversight of KTLA’s news operations, while adding Tribune Broadcasting corporate responsibilities.
As part of his expanded duties, Ball will oversee editorial initiatives and create best practices around the production of original video and audio content for all platforms including OTT, connected devices, streaming services and audio podcasting for Tribune Broadcasting’s stations and their properties.
“Having a leader of Jason’s caliber to help us prioritize and focus appropriate resources will strengthen our connection with our communities and increase Tribune’s competitive advantage in our markets. Jason and his team have done a terrific job creating high quality original linear and non-linear content at KTLA, and we’re excited to have his help executing Tribune’s strategy across our group,” said Bart Feder, SVP of news, Tribune Broadcasting.
Since joining KTLA in 2008, Ball has more than doubled the amount of television news programming at the station from 32 hours a week to 78.5 hours. KTLA also produces 10 hours of live-streaming-only news, Alexa flash briefings and an array of podcasts, including The News Director’s Office hosted by Ball, highlighting local media and its importance.
Prior to KTLA, Ball spent seven years at KCBS, KCAL and KNBC in Los Angeles as an executive producer and producer where he oversaw different dayparts, special projects and emerging technologies.
A 27-year veteran of local television news, he’s also worked at WREG Memphis and WPLG Miami.