McDonald’s To Sponsor Bounce Trumpet Awards

McDonald’s USA will be the official sponsor of the 28th Annual Bounce Trumpet Awards, with the 2020 Census, Denny’s and Gold Series from Pantene also participating in the evening celebrating African-American achievements and contributions that will air exclusively on Bounce on Sun, Jan. 12, at 9 p.m. ET.

McDonald’s sponsorship includes the Rising Star Award presented by McDonald’s, which recognizes a young person who is quickly establishing themselves by making a significant or historical impact in their particular field or industry. The Rising Star Award presented by McDonald’s will be given to 15-year-old actress Marsai Martin, currently starring on the hit ABC series Black-ish, and will be presented by Anthony Anderson, who plays her dad on the show.

The 2020 Census will present the Xernona Clayton Award of Distinction to civil rights icon Ambassador Andrew Young. Albert E. Fontenot Jr., associate director for decennial census programs for the U.S. Census Bureau, will be a co-presenter of the honor along with Trumpet Awards Founder Ms. Clayton.

Additionally, Bounce will recognize Denny’s HBCU commitment to education by featuring their Denny’s Hungry for Education Scholarship winners and Gold Series will sponsor a Red Carpet pre-show segment airing in the afternoon leading up to the telecast.

Martin Lawrence, Cedric the Entertainer, Hydeia Broadbent and Phylicia Fant join Martin and Young as honorees. Emmy-winning comedian, actress and writer Wanda Sykes serves as host for the event, which for the first time in its 28-year history is taking place in Hollywood. Among the artists who appear, perform or present: Will Smith, Niecy Nash, Steve Harvey, Mike Epps, Faith Evans, NAS, Elle Varner, Rapsody, BJ the Chicago Kid and Le’Andria Johnson.

The Bounce Trumpet Awards were conceived to recognize the outstanding accomplishments of African Americans and those who have succeeded against great odds and inspired success in others. Founded in 1992 by American Civil Rights leader Xernona Clayton, The Trumpet Awards were acquired by Bounce in 2016.


E.W. Scripps-owned Bounce exclusively owns, produces and telecasts the event.

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