PPI Releasing, Trifecta Partner For Ad Sales in 2022-23

PPI Releasing and Trifecta have announced an agreement for Trifecta to represent the barter advertising for dramas The Liquidator, The Listener/Forensic Factor procedural block, and the PPI Holiday Movies for the upcoming 2022-23 season. All three are cleared in approximately 80% of the U.S., and the station groups include CBS, Fox, Nexstar, Mission, Gray, Weigel, Sinclair, Cox, Scripps, Tegna and Hearst.

The Liquidator is a half-hour Monday to Friday strip, which enters its second season in syndication in September 2023, features the fast-paced, high stakes exploits of liquidation king Jeff Swarz.

Off-NBC crime drama The Listener, produced by Shaftesbury Films, will be entering its fifth season. The series is sold to advertisers in a block with PPI’s Forensic Factor crime series.

And the PPI Holiday Movies, featuring titles from the MarVista Entertainment library of holiday features, will be airing in its eighth season.

“Our line-ups grew as stations came to rely on PPI programming while an unprecedented number of series were ending this year,” said PPI principal Ritch Colbert. “Trifecta is an advertising sales leader that we’ve long admired, and we’re excited to be working with them on the same team.”

Said Michael Daraio, President Trifecta Entertainment: “We are very excited to bring the PPI properties The Listener/Forensic Factor, The Liquidator and Holiday Movies into our portfolio of syndicated television assets. These new programs will enhance and grow our formidable lineup of programming for the 2022-23 broadcast season.”