Stephen Arnold Music Ups Noelle Alanis To Sales/Licensing VP

Stephen Arnold Music has promoted Noelle Alanis to vice president, sales and licensing. She will oversee all sales and licensing efforts for original music, sonic branding, syndicated music packages and production music. She will lead the studio’s national sales team, direct new business strategy and manage client relations.

Alanis has been with Stephen Arnold Music since 2010 and previously was director of sales and licensing. Her expertise encompasses music licensing for advertising, enterprise, broadcast, digital and entertainment media. During her tenure, she has been instrumental in more than doubling the studio’s number of clients and driving revenue growth. A graduate of Butler University, she began her career in sales with WXIN Indianapolis.

“Noelle has been a vital contributor to our success and in her almost 12 years with us,” says company president Stephen Arnold. “Not only does she have a vast knowledge of music production and licensing, but she deeply understands the process of working with our clients to determine their brand objectives. Noelle’s experience and expertise have contributed to the SAM legacy of being a top sonic branding agency that delivers the highest quality music and unparalleled customer service.”

Alanis says that she views herself as a creative collaborator to broadcasters, agencies and producers. “We help our clients reach their marketing and branding goals by connecting them with the perfect sound solution,” she says. “Whether it’s finding the right music on a tight deadline or creating a custom sonic brand, we make the process both easy and rewarding for our clients.”