How NBCU Smartly Leveraged Social Media To Drive Olympics Viewership

Aug 22, 2024 | Jack Reid | Add comment

Social video now surpasses subscription video-on-demand in terms of consumer watch time, researchers say.

This article was originally posted on nexttv.com

DirecTV Rejects Disney Offer To Restore ABC News Tonight Only For POTUS Debate

There will be no presidential debate on ABC for DirecTV customers tonight. “Unfortunately, DirecTV has rejected our offer,” a Disney spokesperson said Tuesday afternoon.

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As millions flee cable, ESPN admits, “We have to be everywhere.” But the pivot to streaming comes with financial challenges.

Google & Apple Face Billions In Penalties After Losing EU Appeals

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Fox’s Lachlan Murdoch Says Venu ‘Doesn’t Look Like a Cable Service’

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TV BEYOND BROADCAST

For TV News, Broadcast And Digital Silos Aren’t Always Bad. Here’s Why

Jamie Heller To Be Next Top Editor Of Business Insider

News Publishers In Spotlight At Google’s Latest Monopoly Trial

DirecTV & Disney Offer Dueling Discounts As Carriage Dispute Escalates

Digital Ad Sellers See More Political Activity

According to a study by IAB, 89% of ad sellers, including publishers, platforms and ad tech, that offer political ads increased their political inventory, while 86% of them said they’ve experience in increase in demand.

Allen Media’s ‘The Grio’ To Simulcast Presidential Debate

The Allen Media Group television and digital media platform TheGrio, will simulcast of the upcoming ABC News Presidential Debate: Race For The White House on Tuesday, Sept. 10, at …

Tucker Carlson Sharply Criticized For Hosting Holocaust Revisionist

On Tucker on X, podcaster Darryl Cooper made a variety of false claims about the Holocaust and World War II.

Fubo Launches ‘Triple Play’ Home-Screen Ad Format

When a subscriber logs onto Fubo, they see an interactive home screen. With the Triple Play module, the advertiser gets a branded banner, a custom content carousel showcasing curated live and …

YouTube Pulls Tenet Media Channel After U.S. Claims It’s A Russia-Funded Op

The right-wing political channel on YouTube is terminated after a U.S. indictment uncovers evidence it’s a Russian government project intended to influence the American public.