NBCU Adds Two Communications Execs

Today, NBCUniversal’s Advertising and Partnerships division announced a strategic expansion of its communications function with the appointment of Neil Ripley to vice president, communications. He will join the team on March 14 to lead the company’s PR around ad technology, data and cross-platform media measurement. Margaux Fleuranges has also joined the team as senior manager, leading executive thought leadership and social media strategy.

Ripley joins the team following the company’s recent introduction of NBCUnified, its first-party consumer data and identity platform, as well as its test and learn partnership with iSpot for quantifying and unifying cross-screen media consumption, reach and impressions across its One Platform for the 2022 Beijing Winter Olympics and the Super Bowl.

NBCU said: “As the company sets a new standard for the future of all-screen measurement, advanced advertising solutions, and data-driven insights, Ripley will collaborate across NBCU’s Ad Sales and Partnerships leadership team, working closely with Krishan Bhatia, president & chief business officer and his team, including Kelly Abcarian, EVP, measurement & impact; John Lee, chief data officer; and Ryan McConville, EVP, advertising platforms & operations.”

Ripley has more than two decades of newsroom, media and technology leadership specifically in video measurement and ad technology. In his previous role, Ripley was head of corporate communications at Comscore, where he guided the company’s external and internal brand communications with a primary focus on its media measurement narrative. Prior to that, he held various leadership positions at MWWPR, Golin and Hill & Knowlton Strategies. Ripley began his career as a researcher and breaking news editor at Congressional Quarterly.

Fleuranges comes to NBCUniversal with nearly 10 years of combined in-house and agency experience. She most recently was senior associate, corporate communications at Univision, where she led external communications for its local media division and social media strategy for Univision’s corporate B2B accounts. During her tenure there, she played a major role supporting B2B communications for its ad sales division, including positioning ratings messaging for the network’s annual tentpole events and sweeps periods as well as executing key strategic initiatives around upfront and other key ad sales priorities.

Prior to joining Univision, Fleuranges worked at PR agencies including Rubenstein PR and Tractenberg & Co.