24i Powers Launch Of Cinessance In North America

Streaming specialist 24i has supported OTT service Cinessance to launch in the U.S. and Canada, bringing a catalog of classic and modern movies to fans of French culture and cinema.

The French-film streaming platform offers consumers a curated catalogue of classic and modern movies with subtitles in French and English for $6.99/month as well as pay-per-view options.

Cinessance is available on the web and apps for both iOS, and Android with support for casting via Chromecast and AirPlay and plans to expand to smart TVs. The service is built on a fully cloud-based infrastructure from 24i, making use of the video backend, white label front-end applications and Backstage content and application management interface that make up 24i’s modular streaming platform, together with CDN services and an off-the-shelf integration with subscriber management capabilities from 24i partner company Cleeng.

24i says using its end-to-end productized solution allowed Cinessance to launch its service in just 12 weeks from contract signature.

France is the second largest exporter of movies in the world, and one of the world’s great cultures of cinematic art, but only 3% of Netflix’s catalogue features French films, according to What’s on Netflix and a recent study from Unifrance. French expats, Francophiles and cinema-lovers have had no option to access the award-winning and globally-recognized

catalogue of French cinema.

Cinessance is launching with a wide array of movies, acquired from many of the most established French studios, such as TF1 Studio, StudioCanal and EuropaCorp, with plans to expand the catalogue to 500 movies as early as mid-2022.

Cinessance’s catalogue offers movies starring classing actors such as Gérard Depardieu, Catherine Deneuve, Jean Gabin, Louis de Funès and Romy Schneider, as well as modern actors such as Jean Dujardin, Marion Cotillard, Guillaume Canet, Vincent Cassel, and Audrey Tautou.