Latakoo Appoints Ivo Guilini EMEA Sales Director

Latakoo, a developer of software solutions for the broadcast production industry, has hired Ivo Guilini as sales director for the EMEA (Europe, Middle East, Africa) region. Guilini will coordinate all sales and marketing activities in the region for Latakoo, which is expanding its video transfer and workflow product portfolio to support production companies as well as its traditional broadcast production customer base.

Guilini was previously director of sales for Northern Europe for Ross Video, and coordinated all sales and marketing efforts in Northern Europe, including the Nordics, Benelux, the U.K., and Ireland. Prior to this, he was the regional manager in the territory for Ross.

He previously was a channel manager for Avid Technology, handling direct sales and channel sales for non-linear digital media product. Guilini began his career as a manager in the multimedia unit for DM&S and was a post-production editor for a regional European broadcast. He holds a degree from Artevelde University College in Belgium.

“We are seeing greater interest in Latakoo’s solutions for secure, automated video delivery on a global scale, and the European market is the next phase of our expansion,” said Paul Adrian, CEO of latakoo. “With Ivo leading Latakoo sales efforts in the EMEA region, we now have an experienced broadcast veteran in a key market, and we are thrilled to have him on board.”

Guilini will be based in Belgium.