Said Bacho Joins EditShare As Sales VP For EMEA

EditShare, a technology provider of collaboration, security and intelligent storage solutions, has appointed Said Bacho to vice president of sales, EMEA (Europe, Middle East, and Africa). Bacho has a deep background in media enterprise solutions and will be responsible for executing go-to-market plans that enable customers to leverage EditShare production workflow solutions on-premise and in the cloud. His appointment is effective immediately.

“Said is well-positioned to guide our team, our customers, and our partners to success and deliver the world-class experience EditShare is known for,” said Conrad Clemson, CEO, EditShare. “We welcome Said’s leadership to the team, where he will continue to drive the adoption of EditShare solutions across EMEA.”

Prior to joining EditShare, Bacho was SVP of international sales at Operative with a focus in growing sales and account management teams in EMEA. Bacho’s earlier roles include chief business development and marketing officer with Snell Advanced Media; SVP, EMEA with Grass Valley; VP sales and marketing–Middle East, Africa, & South Asia with Imagine Communications; and managing director–Middle East and North Africa with Avid.

With multiple years of experience in media technology markets internationally, Bacho’s career has encompassed sales, business development, and marketing leadership, building and managing high-performing teams, direct sales and channel partner growth, driving significant increases in revenue and profitability, owning regional P&L, leading strategic M&A projects and driving company change and process improvements through effective field sales organization enablement.