Vela, Videodata Sign Brazilian Partnership Agreement At IBC

Vela, a provider of compliance monitoring and smart logging solutions, today said that an agreement was reached last week at IBC 2019 with Videodata, a Brazilian broadcast-technology System Integrator, making Videodata Vela’s premier Brazilian distributor.

Vela and Videodata have each served the broadcast market for 25 years and recognize many synergies working together. Videodata expands Vela’s reach and reduces the overall price paid by customers in the region by significantly reducing import taxes through integration of Vela software on hardware manufactured in-country. Videodata will provide Vela front-line technical support, making it a true value-added partner by catering to customers and answering Vela support calls in Portuguese.

Videodata CEO Rosalvo Carvalho commented: “After evaluating Vela’s solution, our team is convinced it is the most powerful, feature-rich, forward-looking, intuitive and affordable solution available — and it was important that Videodata bring this technology to Brazil.”

“Videodata’s outstanding reputation and success supporting Brazil’s Broadcast and Telecom markets for so long, made them our first choice of partners in the region and Vela is proud of this winning alliance”, said Ken Rubin, Vela VP of Worldwide Sales.

​This reseller appointment comes on the heels of Vela’s strongest growth year with over 200 broadcasters deploying about 2,000 channels.

Vela’s growth has not come without help from its partners… over the past 6 months, Vela has grown its premier channel worldwide with the addition of multiple broadcast resellers.

Vela’s direct sales staff has more than doubled during the same time and the team continues to grow with immediate openings for a Southeast U.S. sales director and both sales and engineering hires in EMEA.