Vizrt Maximizes MAM Offering With New Business Unit

Vizrt, a provider of software-defined visual storytelling tools, today created an Enterprise Media Asset Management (MAM) Business Unit for customers of its flagship MAM system, Viz One.

Used by many of the world’s biggest broadcasters and media organizations, Vizrt said “Viz One is a critical, and central piece in media workflows and infrastructure. To better serve its MAM customers, maximize value, and deliver tailored MAM solutions based on needs, Vizrt has formed the Enterprise MAM Business Unit.”

Daniel Nergård, Vizrt chief revenue officer, said: “In conversations with our customers, we’ve determined they want an open, reliable platform to operate and scale themselves. They also want an expert team on hand, that understand the business, the platform, the customers’ needs and act as trusted advisors to solve challenges. With the formation of this business unit, and the range of talent behind it, run by Jochen, I am excited to see how this investment will deliver an outstanding customer experience.”

Harnessing Vizrt’s MAM talent across the organization, the Enterprise MAM Business Unit combines R&D, professional services, support and commercial into one team to improve efficiency, drive collaboration and ignite innovation through increased collaboration.

The Enterprise Media Asset Management business unit will provide an end-to-end service, from sales through to end-user training. The team will be led by Jochen Bergdolt, who has 20 years of experience in the industry. In fact, half of Bergdolt’s career has been spent at Vizrt.

He began as a senior solutions architect successfully navigating MAM deliveries for important international customers. Bergdolt worked his way up to become the head of MAM sales operations SEMEA and ultimately the director of product management, Infrastructure at Vizrt before diversifying his experience in other ventures, including consulting for start-ups.