Anvato Powers MHz Choice OTT Service Relaunch
Anvato’s Media Content Platform (MCP) has been deployed by MHz Networks for the relaunch of its MHz Choice over-the-top (OTT) video subscription service.
Now available to viewers in the United States, MHz Choice is a subscription service that allows unlimited viewing of available on-demand content for a monthly fee of $7.99. Anvato was selected to power MHz Choice thanks to its robust and reliable platform and full range of capabilities for signal-to-screen OTT service delivery.
As the latest offering of MHz’s international program format, MHz Choice offers more than 2,000 hours of premium international crime fiction and drama content. New content is added weekly and is currently available on mobile devices, online via PCs and Macs, and on Internet-connected TV sets via Roku and Apple TV (via AirPlay). MHz’s Worldview channel is available in over 30 million households through broadcast and cable TV.
“We needed a powerful video infrastructure that is end-to-end: pre-integrated with subscriptions, plans and entitlements out of the box,” said Frederick Thomas, CEO of MHz Networks. “Anvato provides outstanding video quality, scalability and flexibility, all key requirements for MHz Choice across all platforms.”
Anvato MCP is powering the video on demand (VOD) asset preparation and delivery for MHz Choice, and it handles authentication, plans, subscriptions and payments integrated with payment gateways.
“MHz Choice was able to get the service up and running quickly with MCP, demonstrating that anyone with compelling content can go direct to consumer and develop a successful OTT service.” said Alper Turgut, CEO of Anvato.
BRAND CONNECTIONS
Anvato’s Media Content Platform is a turnkey software-based TV Everywhere/OTT workflow that enables television broadcasters, content owners and service providers to reach their audiences on any device. From signal to screen, Anvato offers a single, all-encompassing solution that ensures playback and monetization across all screens. Customers can deploy Anvato solutions within a matter of weeks, enabling live or on-demand TV programming on any device in a highly cost-effective manner.
Comments (1)
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