Beat The Traffic Adds Live Video From Trafficland

Beat the Traffic, a provider of real-time traffic information for broadcast media and mobile devices, and TrafficLand, an authorized aggregator of live traffic video in the U.S., have signed an agreement that allows Beat the Traffic to incorporate TrafficLand’s video feeds into its Beat the Traffic 3D solution.

Effective Jan. 1, 2012, broadcasters nationwide will be able to supplement their traffic reports with live traffic video in addition to other real-time traffic information.

Through agreements with more than 60 state and local transportation agencies, TrafficLand provides live traffic video feeds from more than 11,000 cameras worldwide, including coverage in 148 U.S. cities.

Beat the Traffic 3D currently includes live, but still, traffic images, whereas TrafficLand’s patented technology captures thousands of closed circuit television video feeds directly from the camera networks of local and state transportation agencies, standardizes them and “provides more reliable access with fewer delays,” according to the company.

“TrafficLand’s offering is truly one-of-a-kind and a wonderful complement to Beat the Traffic 3D,” said Andre Gueziec, CEO of Beat the Traffic. “Our media customers and prospects have been asking for live video feeds for some time, and we responded by teaming with the undisputed leader in the field.  TrafficLand’s patented technology, infrastructure and sheer amount of video feeds are truly second to none. We are thrilled to be working with them and I have no doubt our media partners will be pleased with the results.”