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Cable networks have been challenging broadcasters’ hold on TV viewers for years, but the big networks’ lackluster fall is proof of a new parity. Nielsen figures show the Big 4 and basic cable gained 1% in 2010 as overall viewing continues to rise to a record 34 hours a week. But the fall season has been less kind: Fox is down 15% and ABC is off 5%, offsetting smaller gains by CBS and NBC.
This article was originally posted on usatoday.com
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