CBS All Access Intros Reduced-Ad Offering
CBS All Access is joining Amazon Channels with a reduced-ad offering, becoming the first of the digital company’s 140 channels with a live, linear feed. The arrangement enables Prime members to add CBS for $9.99 a month.
This article was originally posted on deadline.com
kendra campbell
Delusional.
Don Thompson
The new bundle: Amazon Prime members can add ad-lite “$CBS All Access” for
$9.99-A-Month, but when do “@AmericanCable Prime” members get to offer CBS Ã la carte to their cable customers? …………….. Please Follow Me On Twitter: @TedatACA or @AmericanCable
Veronica Serrano Padilla
A) Cable needs the right to put “broadcast” channels into a separate tier which consumers can buy or not, thus saving some customers around $10/month; B) Cable then should develop set top boxes which can integrate tuning of cable channels and reception of OTA channels from a consumer’s home antenna. This should be combined and displayed in a cohesive, seamless onscreen guide; C) Consumers who have an antenna will save about $10/month; D) Consumers who do not have antennas or live far from metro areas can decide whether they want to pay for a broadcast tier or not.