With the current contract running through 2012, the new nine-year agreements with CBS and NBC will extend from 2013 through the 2021 season, coinciding with the remaining years of the PGA Tour's exclusive 15-year cable television agreement with Golf Channel that began in 2007.
CBS, NBC Extend PGA Deals Through 2021
PGA Tour Commissioner Tim Finchem, CBS Sports Chairman Sean McManus and NBC Sports Group Chairman Mark Lazarus announced today the completion of broadcast network television agreements that will secure the PGA Tour’s television rights for the next 10 years.
With the current deals running through 2012, the new nine-year agreements with CBS and NBC will extend from 2013 through the 2021 season, coinciding with the remaining years of the PGA Tour’s exclusive 15-year cable television agreement with Golf Channel that began in 2007.
CBS will continue its current broadcast television package, an average of 20 tournaments through the life of the agreements, while NBC will continue to televise an average of 10 events per year.
Highlights of the CBS package include the majority of the popular West Coast Swing; a strong spring and summer schedule; the end of the FedExCup Regular Season including the World Golf Championships-Bridgestone Invitational and the play-in event to the PGA Tour Playoffs for the FedExCup, the Wyndham Championship; and coverage of The Barclays to begin the Playoffs. CBS will maintain more than 130 hours of live weekend coverage per year.
NBC will continue to have a strong first quarter of coverage including two World Golf Championships events — the Accenture Match Play Championship and Cadillac Championship — and the Southern Swing; extended coverage of THE Players Championship in May with limited commercial interruption; and the final three Playoff events: the Deutsche Bank Championship, BMW Championship and the FedExCup season-ending Tour Championship by Coca-Cola. NBC also will continue coverage of the biennial Presidents Cup. In all, NBC will have more than 75 hours of live coverage annually.
Golf Channel will continue to open the PGA Tour season with four-round coverage of the first three tournaments, provide exclusive early-round coverage of the tournaments televised by CBS and NBC, and provide four-round coverage of alternate events and the Fall Series. In addition, Golf Channel will continue to broadcast primetime replays of its early round coverage, and will have rights to expand its exclusive lead-in coverage and replays for every event televised by CBS and NBC.
BRAND CONNECTIONS
Financial terms of the new deals were not disclosed, as has been the case historically with the PGA Tour and its network partners.
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