Scot Chastain, SVP, affiliate marketing and development at NBC Television Network, has been elected co-chairman of the PromaxBDA board of directors alongside Joe Earley, COO of the Fox Broadcasting Co.
Chastain Named Co-Chair, PromaxBDA Board
PromaxBDA, an association for marketing, promotion and design professionals in the entertainment industry, today announced that Scot Chastain, SVP, affiliate marketing and development at NBC Television Network, has been elected co-chairman of the PromaxBDA board of directors alongside Joe Earley, COO of the Fox Broadcasting Co.
Chastain will assume his position at PromaxBDA’s conference in New York on June 10, as Lisa Gregorian, chief marketing officer, Warner Bros. Television Group concludes her two-year term as co-chair.
“Scot is an incredible and talented marketing executive and has been passionately involved with PromaxBDA for many years and a past board member,” said Earley. “I am fortunate to have the opportunity to work alongside him as co-chair and look forward to utilizing his creativity, innovation and expertise.
Earley and Chastain will lead the board of directors, the governing body of PromaxBDA that oversees strategic planning of conferences and awards and year-round member services, and the development of long-term goals and organizational direction.
As SVP, affiliate marketing and development for NBC Networks, Chastain oversees the bi-coastal NBC Affiliate Marketing groups that develop and distribute all network marketing, sales and advertising materials for the 230+ affiliate and owned television stations. His team ensures the promotion of the network across all local station’s on-air and digital platforms. In addition, he also serves as executive producer of NBC’s key client presentations as well as major affiliate business and marketing meetings.