Consultant AR&D Adds News Exec Budd McEntee

Local media strategy firm AR&D on Tuesday named veteran journalist and news director Budd McEntee as a senior station strategist. McEntee spent nearly 20 years as the vice president of news at Fox-owned WAGA Atlanta.

As part of the AR&D team, McEntee brings a solid background of experience and a passion for quality journalism, AR&D said. McEntee will be dedicated to a strategic focus on original content, investigative reporting, and owning the big story on all platforms.

“Budd is a great fit for the AR&D team,” said Jerry Gumbert, president-CEO of AR&D. “In the more than 20 years I have known him, Budd has demonstrated outstanding leadership skills in the ever-changing landscape of our multimedia industry. Budd brings a passion for teaching and learning to everything he does, and has an insatiable curiosity about the future of our business.”

McEntee’s career in television news management has also included positions at WHDH Boston; WBBH Fort Myers, Fla.; and WKRN Nashville.

He received his bachelor’s degree from Providence College and his master’s degree from Boston University. He is a former president of the Atlanta Press Club and the recipient of numerous industry awards.