Cordillera Adds WorldNow At 14 Stations
Saint Paul, Minn.-based Informed Interactive, the digital business unit aligned with Cordillera Communications’ TV stations, has signed a long-term agreement to return the Cordillera stations to Worldnow’s digital publishing platforms.
Jay Small, President of Informed Interactive, said: “Every day, the digital market grows more complex, and its opportunities grow more profound. We turned to a company that was up to the challenge. Worldnow offers the stability and scalability required to support our growing digital business, and offers us the flexibility and control we require to manage all elements.”
Worldnow’s system unifies all media assets (text, images and videos) in a single, end-to-end workflow. Through its proprietary rules-based intelligence engine, Worldnow streamlines multimedia management by simplifying content production, sharing, archiving, and distribution across a single site or network of sites. Furthermore, Worldnow’s Platform-as-a-Service model provides complete control to easily develop, design and deploy custom workflows and consumer experiences with a complete set of rich APIs and SDKs.