CW Taps Brooks As Distribution SVP

Christopher Brooks has joined The CW as senior vice president, network distribution, it was announced today by John Maatta, EVP, The CW, to whom Brooks will report.

Brooks will be responsible for all distribution, affiliate relations and affiliate marketing activities at The CW, including acting as the network’s primary liaison with its station groups as well as the local affiliates, and finding new ways to grow and enhance the relationship between The CW and its affiliate partners.

Brooks previously was SVP, West Coast distribution for CBS Domestic Television, a position he held since 2004. Brooks spent nearly 17 years with CBS, first joining the company in 1997 as an account executive in the Southwest region, before being named West Coast division manager in 2000, and was promoted to SVP and West Coast regional manager in 2004.

He is a graduate of Arizona State University.