Elita Fielder Adjei Named National Geographic Content VP Of Corporate Communications

Elita Fielder Adjei

Communications strategist Elita Fielder Adjei has been named vice president, corporate communications for National Geographic Content, which develops and produces premium, factual entertainment for Disney+ and National Geographic global linear networks. Adjei will report to both Courteney Monroe, president of National Geographic Content, and Charissa Gilmore, senior vice president of Corporate Communications, Disney General Entertainment.

In this newly created role, Adjei will be responsible for the overall communications strategy that raises the profile of the brand and builds on its reputation as an award-winning provider of premium factual content. She will be responsible for leading internal communications for the organization, as well as external communications focused on driving alignment and integrated messaging around overall strategy and goals, DEI initiatives and internal culture. She will oversee executive communications, promoting the senior leadership and their work. She will collaborate closely with Pam Levine and her amazing team, who remain responsible for the marketing and publicity of the National Geographic programming.

The new role marks a move and promotion for Adjei. She was most recently director of communications and publicity at Disney Media Entertainment & Distribution, where she oversaw communications for the eight owned ABC stations since joining Disney over two years ago. She was responsible for developing business strategic communication initiatives for the individual stations and the Owned Stations group.

Monroe and Gilmore issued a joint statement commending Adjei’s talents: “Elita’s force of nature approach to her work is a perfect fit for National Geographic. Her passion and creativity set her strategies apart and drive results, while her motivating energy is absolutely contagious. We’re excited to start our work together.”

Adjei boasts extensive corporate communications and crisis management experience in multiple industries, including health care, energy, sports and entertainment. Prior to joining Disney, she was the director of media relations and digital programs for Kaiser Permanente, the country’s largest nonprofit integrated health care organization. Prior to Kaiser Permanente, she was a media relations advisor to two divisional CEOs for the largest nonprofit health system in southeast Texas, Memorial Hermann Health System.

BRAND CONNECTIONS

Additionally, Adjei worked in the energy sector leading corporate communications for GAC, one of the world’s largest shipping, logistics and marine services providers, and later for Aggreko, the world’s largest temporary power provider.

In Adjei’s early career, her past success included developing the client and media relations department for Leigh Steinberg Enterprises, popularly known for the movie Jerry Maguire, which was loosely based on him. She worked closely with Steinberg, one of the most powerful NFL negotiators in the country, later forming a boutique consulting agency, Elite Sports PR Management, which represented some of the most well-known athletes in the country.

Adjei holds a Master of Arts in strategic communications from Ashland University and a Bachelor of Arts in journalism from California State University, Long Beach.


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