Estrella TV Renews KVMY Las Vegas Affiliation
Hispanic broadcast network Estrella TV has renewed its network affiliation with Sinclair Television-owned KVMY Las Vegas (DMA 40).
“Estrella has served as a key revenue driver for our station and as the Hispanic market grows, we intend to capitalize by building on the network’s extraordinary, proven appeal,” said Audra Swain, KVMY general manager.
“Sinclair’s KVMY-TV Las Vegas has served as a cornerstone affiliate in the building of the Estrella TV Network in an important market,” said Winter Horton, chief operating officer of Estrella TV owner Liberman Broadcasting. “Sinclair Broadcasting has been a great partner and we are delighted to continue the affiliation with them.”