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Facebook Tunes Into Television’s Market

Facebook is developing a video-focused app for devices like Apple TV with a view to hosting longer-form content. The move, reported by The Wall Street Journal's Deepa Seetharaman and Jack Marshall, squares with the company's desire to reframe itself as video-first and to compete more directly with television for its ad dollars. Facebook is in discussion with media companies to produce some of that premium content now. WSJ subscribers can read more here.

By TVNewsCheck | February 1, 2017 | 2:50 p.m. ET.
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