From The NAB Exhibit Floor: Imagine Communications

Imagine Communications | Booth N2502 | Website: http://www.imaginecommunications.com/

On Sunday, Imagine Communications released a number of announcements at the NAB Show. They include:

The introduction of the Selenio Video Delivery Edge (VDE), an HTTP-to-User Datagram Protocol (UDP) gateway that creates the opportunity for video service providers to reduce costs and the complexity of their networks by seamlessly bridging next-generation and legacy video delivery infrastructures. Selenio VDE is designed to enable cable operators and other content distributors to improve the efficiency, performance and revenue-generating potential of video delivery and ad insertion infrastructures, while paving the way for the transition of operations to a fully virtualized environment based on generic computing and networking resources.

In addition to helping to accelerate the consolidation of multiple networks into a single, next-gen infrastructure, the deployment of Selenio VDE makes it possible for cable operators to accelerate the deployment of a next-generation ad insertion platform, enabling the retirement of hardware-dependent ad insertion and video delivery equipment.

Selenio VDE leverages technology from across Imagine Communications’ Networking and Cloud solutions portfolio, including the company’s fully virtualized dynamic ad insertion ecosystem. The software-based gateway works by allowing cable operators to leverage recent investments in HTTP video and ad delivery infrastructure to feed linear programming and ads to existing STBs, which may number in the millions.

Supplying Globo, the largest broadcaster in Latin America, with critical infrastructure components to equip an outside broadcast (OB) truck for Ultra High Definition (UHD) production. The hybrid SDI-IP installation, which includes market-leading routing and media processing equipment from Imagine Communications, provides Globo with the required technology to deliver video signal in UHD resolution from the Summer Olympics taking place in Rio de Janeiro, Aug. 5-21. Imagine Communications is also playing a role in helping Globo transition its production operations to IP.

The Imagine Communications Platinum IP3 15RU router is an important piece of the new Globo OB truck. Providing the same functionality as the larger Platinum IP3 28RU, the more-compact router fits comfortably into a half-rack of space. By integrating the SX Pro multiviewer directly into the router frame, Globo was able to realize space savings over competitive systems that require additional frames for multiviewer capacity. The Globo installation is the first commercial deployment of the Platinum IP3 15RU, which is particularly well-suited for mobile and broadcast production environments and is designed for high-quality routing of all signal types, including UHD.

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