The changes, the company says, embody its pride in its legacy of innovation and leadership “and confirm Gray's commitment to excellence in our local markets.”
Gray Television Revamps Logo, Website
Gray Television Inc. today announced the launch of a new look for the company, including a new logo and website.
The company says: “Like a television camera lens, Gray is transparent to the public eye but plays a key role in capturing the important moments in life. Accordingly, Gray adopted an iconic logo that represents the ‘Gray lens’ through which millions of people across the country see the world. The dynamic lines in the logo suggest Gray’s ability to change focus when necessary, with colors that are a reflection of Gray’s sophisticated spectrum as a media outlet. The primary colors used in each of Gray’s individual station logos create the colors chosen for the company’s new icon, and all the local station logos are brought together in the shape of the proprietary initial ‘G.’ Going forward, Gray will reflect the legacy of its leading local brands through the prominent use of this modern, three-dimensional icon.”
“Gray’s redesigned website (www.gray.tv), featuring the new logo, turns the camera lens inward to focus on the company and its value to our important stakeholders. The site now provides investors, employees and others access to all relevant information about the company, its management, its local stations, and its digital and mobile platforms.
“Since our founding in 1897, we have grown far beyond a single local newspaper in Albany, Georgia, without losing our local focus. We are proud of the legacy of innovation and leadership that Gray’s professionals demonstrate every day at every one of our stations. Our new look, our new icon, and our new website embody these attributes and confirm Gray’s commitment to excellence in our local markets.”
Comments (3)
Joanne McDonald says:
October 15, 2013 at 5:23 pm
I love what Gray has done. In my own personal opinion and theory Gray’s 10/11 is really a lot better than Pappas NTV (Nebraska Television Network-KGHI/KWNB, LMA for KFXL) due to the fact 10/11 present day owner keeps innovating real well and also does the same with WOWT in Omaha while NTV present day owner has been in the bankruptcy and financial mess and turmoil crisis originally started since it’s May 2008 bankruptcy filling. With all the turmoil going on in Washington, I don’t expect NTV and KFXL to stay on the air meaning they go off the air and go dark very permanently in June, 2014 because Pappas could not find a real reasonable buyer for NTV and KFXL and not be able to get it’s licenses renewed in a timely and reasonable manner before their current licenses expired on June 1, 2014.
Gray is perfect for every station from both Young and Media General if the Young/Media General merger deal fails with a trading and swapping deal in which KWQC goes to Quincy and WVVA goes to Gray.
Excalibur Broadcasting is perfect for KHAS, KNOP, KTTW/KTTM, KXRM/KXTU-LP, KLJB/KGCW, WFXR/WWCW, WLAX/WEUX, WFXS, WMSN, WDKY, WSYM, WRLH, WQCW
Joanne McDonald says:
October 15, 2013 at 6:46 pm
Forget to mention LIN would be great for WKRN, WATE, WTEN/WXXA, and WCDC from Young and WILX from Gray with acquiring WSYM from Journal. WRBL can combine it’s operations by acquiring WLGA for Excalibur from Pappas. Raycom is fit for WRDW, WITN, and WVLT. NBC can purchase KRON and turned it into an NBC O&O station by moving the main operations into NBC Bay Area studios in San Jose and retained KRON building to run it as a news bureau in San Francisco by spinning off KNTV to a jojnt venture between Cowles and News Press Gazette with Cowles owning and News Press Gazette operating KNTV as an ABC affiliate plus the operations get housed at KION studios and move the station back into the Salinas/Montery TV DMA. All to avoid Gray from taking too much control of all station from Gray, Young, and Media General combine in areas and markets where Gray, Young, and Media General have overlaps in ownership of TV stations plus as a way for Gray to focus on ownership of TV stations in markets ranked 75 and small to 210.
Wagner Pereira says:
October 15, 2013 at 11:26 pm
Thank Goodness you have returned to tell us who should buy who! I do not know how Broadcast CEOs have been able to operate for the last 45 days without you telling them what they should do. Clearly, the Industry can let out a collective sigh of relief – followed by a good laugh.