DMA 118

Harrison New Sinclair GM in Traverse City

Todd Harrison, a former TV and cable ad executive, will oversee management of NBC affils WPBN-WTOM as well as ABC stations WGTU-WGTQ under a JSA.

Sinclair Broadcast Group today named Todd Harrison general manager of its NBC affiliates WPBN and WTOM in Traverse City, Mich. (DMA 118). He will also oversee the sales and other non-programming related services of WGTU (ABC) and WGTQ (ABC) in the same market pursuant to joint sales and shared services agreements.

Harrison has been area manager for cable ad rep Viamedia Inc. since 2009, serving the Ft. Wayne, Ind.; Terre Haute, Ind.; Indianapolis; and La Crosse-Eau Claire, Wis., DMAs. From 2004 to 2009, he was an account executive at WISE Fort Wayne, Ind.

Prior to that, he was an account representative for Yellow Book, U.S.A and an Account Executive for Sprint Yellow Pages.

Harrison graduated with a Bachelor of Science degree in marketing from Indiana University.


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