Among women 25-54 in New York, the series, which featured an interview with Caitlyn Jenner in its fall premiere Tuesday, scored an 3.1 rating/20 share, its biggest debut ever in that important demo, gaining 10 share points over the Steve Harvey lead-in.
Jenner Helps ‘Ellen’ To Strong Season Start
With a Caitlyn Jenner interview at the top of the bill, yesterday’s season premiere of the The Ellen DeGeneres Show matched its best season opener performance in 11 years earning a 3.2 rating/9 share among households and a 1.8/11 among women 25-54, according to the Nielsen overnights.
Among women 25-54 in New York, the series scored an 3.1 rating/20 share, its biggest debut ever in that important demo, gaining 10 share points over the Steve Harvey lead-in.
On Thursday and Friday, the show kicks off two shows originating from New York’s Rockefeller Center, featuring Democratic Presidential candidate Hillary Clinton and Jimmy Fallon of The Tonight Show.
Ellen earned its biggest debut ever across the NBC O&Os delivering a 3.1 in households.
Across all of the overnight markets, Ellen improved lead-in programming (2.0/6) by 60% in rating and 50% in share among households. In women 25-54, the series’ 1.8/11 was a 100% improvement in rating and an 83% boost in share from its lead-in (0.9/6) in the 25 LPM markets.
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