QUARTERLY REPORT

Journal’s Same-Station 2Q TV Rev Up 6.9%

Increases in local revenue, especially auto, help offset declines in national, especially media and restaurants.

Journal Communications today announced that in the second quarter of 2013 its television station revenue increased 22.5% to $43 million, or 6.9% on a same-station basis, excluding political.

Television political advertising revenue was $200,000 compared to $5.2 million.

Local advertising revenue, excluding political, increased 43.2%, or 6.8% on a same-station basis, primarily due to an increase in automotive advertising.

National advertising revenue, excluding political, increased 31%, and declined 1% on a same-station basis, primarily due to decreases in media and restaurant advertising.

Operating earnings from television stations were $8.5 million, a decrease of 2.2%, or a decrease of 48.2% on a same-station basis, excluding acquisition costs, both due to the loss of high-margin political revenue in 2013.

Television operating expenses increased 30.6%, or 4.9% on a same-station basis, excluding acquisition costs, primarily due to increases in network fees and employee-related costs.

BRAND CONNECTIONS

“Journal Communications had a solid second quarter, driven by revenue gains in our broadcast group, as well as improving advertising revenue trends in publishing,” said Steven J. Smith, chairman-CEO of Journal Communications. “Total revenue of $101.2 million was up 6% year over year. Operating earnings decreased 2.6% as lower political revenue offset operating earnings increases in broadcast, driven by NewsChannel 5 [WTVF] in Nashville, as well as higher earnings at our daily newspaper.”

“Within the Broadcast group, we continue to see core revenue growth. On a same-station basis and excluding political advertising, revenue was up 6%, with television up 7% and radio up 5%.”

Read the company’s report here.


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