DMA 5 (DALLAS)

KTXD Replaces ME-TV With Local Programs

KTXD says its original programs like The Texas Daily, The Broadcast, Lone Star Roads, DFW Sports Beat, Troubadour, TX and Bronco Roads “have garnered loyal audiences and been so successful” that it's also expanding the programs to six additional Texas markets, and plans to do the same with new productions.

London Broadcasting Co.-owned KTXD Dallas (DMA 5) has ended ME-TV affiliation, the station says, “in order to provide more local programming in response to requests from viewers.”

KTXD says its original programs like The Texas Daily, The Broadcast, Lone Star Roads, DFW Sports Beat, Troubadour, TX and Bronco Roads “have garnered loyal audiences and been so successful” that last month, London announced it’s expanding the programs to six additional Texas markets, and plans to do the same with new productions.

“KTXD will be a true, independent station and can call its own shots on what we air,” says KTXD General Manager Brian Joyce. “Our audiences want more. Our advertisers want more. And with an expansion of our original local programs to additional stations throughout Texas, we’ll now have the flexibility to give them what they’re asking for.”

Demand from local businesses for advertising inventory has been higher than capacity under the ME-TV relationship. “The decision to partner with KTXD was an easy one,” says Derek Beard, vice president of marketing and sales, Credit Union of Texas. “We appreciate their Texas-roots and the opportunities that their original programming offers to reach our target demographic. We are proud to have been on this journey with them, almost from the ground up, and to have our name associated with such quality programming as Lone Star Roads and The Broadcast. We look forward to continuing to grow with them.”

Currently, KTXD’s original programming airs for more than five hours a day during the week, and several hours on the weekends. A new cooking show, set to debut before the end of the year, will air after The Broadcast weekday mornings. When locally produced programming is not on, KTXD will purchase syndicated classics like Married with Children, All In the Family, I Dream of Jeanie and Mad About You.

Originally produced shows and air times (Monday through Friday):

BRAND CONNECTIONS

  • 7-8:30 a.m., Mark Davis in the Morning, a talk news show
  • 9-11 a.m., The Broadcast, a Texas woman’s lifestyle format
  • 11 a.m.–noon, a new cooking show, TBA
  • 6-7 p.m., The Texas Daily, a “smart news” commentary
  • 9:30-10:30 p.m., The Texas Daily replays

Weekly original programs include:

  • Thursday, 7-8 p.m., Lone Star Roads, a Texas music reality show
  • Thursday 8:30-9 p.m., Conversations with Scott Murray, a show featuring interviews from high profile DFW people
  • Saturday, 7-7:30 p.m., Bronco Roads, Texas travel show
  • Saturday, 7:30-8 p.m., Troubadour TX, featuring Texas musicians

KTXD’s sports lineup is beefing up as well. On Saturdays at 6 p.m., DFW Sports Beat, a North Texas week in sports review with Brady Tinker airs and replays on Sunday. During the weekend, viewers watch AAC football, Southland Conference football and SEC basketball.

And on Dec. 9, KTXD will carry the Monday Night Football game pitting the Dallas Cowboys against the Chicago Bears.

“We are excited to watch everything fall into place with our most recent moves to near statewide broadcasting and independence,” Joyce says. “We want to thank our great viewers who are loyal and excited about what we’re doing, and our advertisers for demanding more from us and helping us grow.”

In addition to the Dallas/Fort Worth market, London Broadcasting announced in September that it is expanding KTXD’s original programming to its other six markets: Tyler and Longview; Waco, Temple and Killeen; Corpus Christi; San Angelo; Abilene; and Beaumont and Port Arthur.


Comments (9)

Leave a Reply

none none says:

October 31, 2013 at 5:15 pm

I would rather watch “The Brady Bunch”

Terry D'Esposito says:

October 31, 2013 at 8:32 pm

Sounds like spin-doctoring on KTXD’s part. It’s also ironic they are purchasing shows already available in the DFW market through Antenna TV on KDAF 33.2. KTXD was a worthless affiliate for Me-TV anyway.

Roger Lyons says:

November 1, 2013 at 9:03 am

This is just code for “we’re increasing our infomercial and brokered program load.”

Jim Lemke says:

November 1, 2013 at 9:13 am

Last time I checked, you cannot watch Antenna TV on Dish, Direct, AT&T, Verizon, and Time Warner in the DFW area like you can with KTXD…love the new programming….better than METV!

    Roger Lyons says:

    November 1, 2013 at 9:28 am

    Is that you, Terry London? Looking at KTXD’s Facebook page (with less than 200 friends), the consensus is that people are furious about the change.

    Remember, small independents in other large markets have tried the “local bent” programming (KAZT, WZMY) with little success.

    Terry D'Esposito says:

    November 1, 2013 at 7:54 pm

    Antenna TV (KDAF 33.2) is available on Time Warner, Verizon FiOS, and Charter in DFW. As for AT&T U-verse, DirecTV and Dish, these three won’t carry subchannels, so 33.2 is not available. If Me-TV gains a new affiliate, it will likely be on a subchannel, so the same situation will occur. KTXD had (partial) Me-TV on its main 47.1 channel, which is why all DFW area providers carried it, but NONE of them carried the uninterrupted feed on 47.4 (in the case of TWC, FiOS, and Charter because of duplication. For the other three, because of duplication AND it’s a subchannel).

dustin sanderson says:

November 2, 2013 at 5:41 pm

This is too bad. I really liked the full slate of METV programming I get when I am in Corpus Christi. These local programs this station replaced good, classic, TV shows with are unwatchable. This appears to be where all the has-been broadcasters go to die. I guess I can remove KTXD from my favorites menu now for good. It just annoyed me anyway when they clobbered what would have been Sunday Night Noir with the goofy religous shows that I can’t imagine anyone watching. When they replaced Perry Mason with Cold case files and started airing Fantasy Island I thought it was some kind of mistake. I hope that someone in the Dallas area will just pick up ME TV and air it as it programmed. Good riddance KTXD.

Pascal Volle says:

November 5, 2013 at 6:03 pm

I personally think the “Weekly Original Programs” are fairly worthless and I will not be wasting my time watching them…The older shows brought back memories and were half-way entertaining…not so this “new” junk…I this the place where all the old TV news people go when they are in the twilight of their careers?

Chuck Johnston says:

December 6, 2013 at 9:15 pm

I WANT MY ME TV!!!!! the local CRAP with the exception of Mark
Davis in the AM just plain SUCKS


More News