Monroe Electronics Names New Development VP

Monroe Electronics and its Digital Alert Systems (DAS) subsidiary, suppliers of Emergency Alert System and common alerting protocol equipment to the broadcast and cable industries, appointed Bill Robertson vice president of business development for both companies. He will report directly to Jim Heminway, Monroe COO.

In this new role, Robertson will expand his focus to include further business development for Monroe Electronics’ other divisions, initially focusing on CATV/IPTV customers and their unique requirements.

Robertson has been director of business development for DAS since April 2010. Earlier he was director of strategic marketing for JDSU Communications’ test division and VP-GM of da Vinci Systems before its divestiture. Prior to da Vinci, he was VP of marketing and international sales of Acterna (JDSU) cable networks division.