More Political Ads Coming To Facebook
We’re going to see a lot more made-for-the-Web political advertising in the next election because candidates are drawn to Facebook, especially for its lower expense. Looking ahead, those ads won’t be a roadblock to other content, but streaming directly in users’ feeds, where they’ll have a few seconds to grab attention. Another disruption alert for local broadcasters is sounding loudly here.
This article was originally posted on nytimes.com
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