Through its Pilot program, the NAB says it will award $20,000 to the person or persons who come up with the best business idea for how radio and TV broadcasters "can engage their communities with next generation content on any device, whether big, small or moving?” Runners up get $15,000 and $10,000.
NAB Offers $20K For Next Big Broadcast Idea
“How can local television and radio broadcasters engage their communities with next-generation content on any device, whether big, small or moving?”
Good question, and the NAB will award $20,000 to the person or persons who come up with the best answer. The second and third best answers get $15,000 and $10,000, respectively.
The Pilot Innovation Challenge will be run by the NAB’s Pilot program, whose job is to find and develop new business ideas for broadcasters through any means possible.
“The broadcast industry is continuously evolving and exploring new ways to produce and deliver engaging content,” said Pilot Executive Director John Clark.
“This contest “works to identify creative ideas and offer solutions and strategies that benefit broadcasters and consumers alike.”
The contest is open to all comers. Contestants are required to submit a title, descriptions of their proposed concept and a simple business case explaining the concept’s viability.
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The submissions will be evaluated for creativity, the “value proposition” it holds for both broadcasters and consumers and viability.
A panel of judges from the broadcast, venture capital, media and technology industries will choose 10 semi-finalists in late September. A smaller panel of judges will determine the winners.
For more on the contest and its rules, click here.
Comments (5)
Don Thompson says:
June 21, 2016 at 3:47 pm
1. Help pass Local Choice bill unveiled by Sens. Thune and Rockefeller in 2014.
2. Stop pretending JSAs are not mergers.
3. Promise no more retransmission consent blackouts
4. Try to keep annual retrans fee hikes below 40%.
5. Vow to begin the Super Bowl (the actual game, not the pre-game show) before 1 p.m. ET
6. Stop ending major golf tournaments on the edge of darkness just to gain prime time viewers.
7. Don’t make taxpayers fund a $2 billion converter box program for ATSC 3.0 transition.
8. Change name to National Association of Cashcasters.
9. Make room for $ sign in new NAB logo.
10. Ask American Cable Association member RCN to wire new NAB HQ for cable and broadband. (I can help with this one.)
Please make winner’s check of $20,000 payable to: @TedatACA
Kent Carbon says:
June 22, 2016 at 5:28 pm
You idiots already blew it by not supporting AEREO and their innovative technology. With Aereo, I was engaged probably at least 50% more than without it, ad content, program content, the works. There is no viable alternative that is as elegant as Aereo’s solution was, yet you saw them as the enemy. What kind of egotistical morons are you?
Veronica Serrano Padilla says:
June 23, 2016 at 1:10 pm
Haven’t you heard? Broadcasters are no longer really broadcasters – they’re just cable channels in disguise. Their main mission is to get per subscriber fees each month from cable and satellite. They really seem to have no interest in “broadcasting” over the air – unless they can use FCC rules to their advantage.