NBCU Signs Retrans Deal With NRTC

NBCUniversal and the National Rural Telecommunications Cooperative (NRTC) today announced an extensive affiliation agreement to offer NBCUniversal’s entire portfolio of broadcast and cable content to NRTC’s members.

The comprehensive agreement covers retransmission consent for NBC and Telemundo owned stations and continued carriage of all NBCUniversal’s cable networks including, Bravo, cloo, Chiller, CNBC, CNBC World, E!, G4, MSNBC, mun2, NBC Sports Network, Oxygen, Sprout, Style, Syfy, Golf Channel, Telemundo Media, Universal HD and USA.

The agreement also includes expansive rights to carry the Olympics as well as on-demand content from NBCUniversal’s cable and broadcast network portfolio, and access to live channels across multiple platforms, both in and out of the home. 

Today’s announcement follows NBCUniversal’s recent distribution agreements with Cablevision, Mediacom, NCTC, Suddenlink and Verizon.

In making the announcement, Matt Bond, EVP, content distribution, NBCUniversal said: “This agreement continues our successful and longstanding partnership with NRTC and underscores our commitment to TV Everywhere. I’m pleased NRTC appreciates the value our strong portfolio of broadcast stations, cable networks and Olympics coverage we deliver to their subscribers.”

“We’re excited to expand our TV Everywhere offering, MyTimeTV, with content from NBCUniversal’s diverse networks,” said NRTC’s VP of Video Services Madeleine Forrer. “This summer, our members participated in NBCUniversal’s Olympics authenticated, multiplatform offering, and we’re happy to continue this relationship with expanded content rights from NBCUniversal’s networks, including both authenticated live channels and FVOD as well as program restart.”