NBCU Slots Hurricane Sandy Telethon

Scheduled performances on the Friday, Nov. 2, primetime Red Cross benefit include Christina Aguilera, Jon Bon Jovi, Billy Joel, Bruce Springsteen and Sting. Jimmy Fallon and Brian Williams also will appear and Matt Lauer will host.

In response to the widespread devastation caused by Hurricane Sandy, the networks of NBCUniversal —NBC, Bravo, CNBC, E!, G4, MSNBC, Style, Syfy and USA — will join forces to air a one-hour live benefit telethon, Hurricane Sandy: Coming Together, on Friday, Nov. 2, at 8-9 p.m. ET.

Hosted by NBC Today anchor Matt Lauer, the telethon will be broadcast from the New York studios of NBC at 30 Rockefeller Plaza. It will air live across the East Coast and tape-delayed on the West. Additional networks could join the broadcast of the telethon prior to airtime.

Money collected will be donated to the American Red Cross relief efforts for Hurricane Sandy.

The telethon also will be live-streamed on NBC.com.

The event will feature performances by artists including Christina Aguilera (NBC’s The Voice), Jon Bon Jovi, Billy Joel, Bruce Springsteen and Sting, and appearances by Jimmy Fallon (NBC’s Late Night with Jimmy Fallon) and NBC News’ Brian Williams.

NBCU said: “The American Red Cross response to Sandy is very large and will be very costly, affecting a massive area spanning much of the eastern half of the country. Financial donations help the American Red Cross provide shelter, food, emotional support and other assistance to those affected by disasters like Hurricane Sandy. To donate, people can visit www.redcross.org, call 1-800-RED-CROSS or text the word REDCROSS to 90999 to make a $10 donation.”


Comments (1)

Leave a Reply

Jim Richter says:

November 1, 2012 at 10:02 am

congrats NBC for stepping up