DMA 56

Nexstar Names Vaughn GM Of Little Rock Duo

The group broadcaster is moving Mike Vaughn, the GM of its Fayetteville, Ark., duopoly, to lead KARK, KARZ and Arkansasmatters.com.

Nexstar Broadcasting has named Mike Vaughn VP and GM of KARK-KARZ Little Rock-Pine Bluff, Ark., it was announced today.

Vaughn is joining the NBC-MNT duopoly from KNWA-KFTA Fayetteville-Fort Smith, Ark., where he has served as VP and GM since 2006.

Vaughn will take over in Little Rock from Rick Rogala, who was GM as well as SVP and regional manager for the group. Rogala will shed the GM job, while retaining the group job with Vaughn among his reports.

Vaughn’s appointment marks his return to Little Rock and KARK-TV, where he served from 2004 to 2006 as director of sales for all of Nexstar’s Arkansas TV operations.

In a career that includes work in both radio and television, Vaughn also served as GSM for KNWA and spent seven years in sales at KSFX Springfield, Mo.

“Mike brings the right skill set and community commitment to lead our efforts in this important market,” said Rogala in a prepared statement. “He and his team have achieved outstanding results in the Fort Smith-Fayetteville market, as he built high-performance teams, which generate impressive audience and revenue share growth.

BRAND CONNECTIONS

“He has overseen regional business development efforts with noteworthy success, created countless successful advertising solutions for businesses, led technical and facility transitions, and has championed the development of local programming.

 Vaughn said he was proud to be returning to Little Rock and working with the exceptional team of broadcasters at our stations. “I look forward to working with the advertisers and local community in pursuit of outstanding marketing solutions and continued viewership growth.

“Together we will be focusing on further extending our stations’ track record of broadcasting excellence and service to the Central Arkansas community.”


Comments (1)

Leave a Reply

Jessica McQueen says:

June 20, 2011 at 5:58 pm

Article says Paul Rogala. Should be Rick.